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The Soöruz Story

SOÖRUZ,
The RIDER’S VISION

Since 1999

LOGO SOÖRUZ WHITE

The Soöruz Story

SOÖRUZ,
The RIDER’S VISION

Since 1999

LOGO SOÖRUZ WHITE

Introduction

Since 1999, we have been creating and developing products for riders and board sports fans. Soöruz is committed to creating and developing efficient and quality products by innovating together to allow you to live your passion to the fullest.

Soöruz was created by riders for riders. We are constantly innovating and adapting our products to the needs of riders by following the evolution of their sports and making products in direct cooperation with them. That’s how the “Rider’s vision” concept was born. It has become the official slogan of the brand.

Very early on, we took the environment into account in the development of our wetsuits.
First with bamboo and recycled polyester, then with the Yulex© based on waste-free, clean and sustainable natural guayule.
In 2016 our B.I.G. ecological suit will be released. (for Black Is Green) 100% Naturalprene.
In 2018 release of the BLUE Line School/Club eco-concept range, 1st school suit in recycled polyester and limestone.
In 2019, release of our GREEN Line wetsuit with a 60% bio-sourced foam based on oyster powder, sugar cane residues, natural rubber and non-food vegetable oil (Zero waste in production) 
In 2020, release of Oysterprene based on oyster shell powder in our most performing wetsuit range of suits, the GURU.
In 2021, democratization of Oysterprene in our best-selling ranges FIGHTER & DIVINE and the FLY +.

‘‘ The choice of eco-design is for us a revelation of an obvious fact: the obvious link between Man and Nature, between the passionate rider and the water”.

Yann & Matthieu, Founders of Soöruz

teamsooruz

Introduction

Since 1999, we have been creating and developing products for riders and board sports fans. Soöruz is committed to creating and developing efficient and quality products by innovating together to allow you to live your passion to the fullest.

Soöruz was created by riders for riders. We are constantly innovating and adapting our products to the needs of riders by following the evolution of their sports and making products in direct cooperation with them. That’s how the “Rider’s vision” concept was born. It has become the official slogan of the brand.

Very early on, we took the environment into account in the development of our wetsuits.
First with bamboo and recycled polyester, then with the Yulex© based on waste-free, clean and sustainable natural guayule.
In 2016 our B.I.G. ecological suit will be released. (for Black Is Green) 100% Naturalprene.
In 2018 release of the BLUE Line School/Club eco-concept range, 1st school suit in recycled polyester and limestone.
In 2019, release of our GREEN Line wetsuit with a 60% bio-sourced foam based on oyster powder, sugar cane residues, natural rubber and non-food vegetable oil (Zero waste in production) 
In 2020, release of Oysterprene based on oyster shell powder in our most performing wetsuit range of suits, the GURU.
In 2021, democratization of Oysterprene in our best-selling ranges FIGHTER & DIVINE and the FLY +.

‘‘ The choice of eco-design is for us a revelation of an obvious fact: the obvious link between Man and Nature, between the passionate rider and the water”.

Yann & Matthieu, Founders of Soöruz

Our Values

Vague-Pedro-Boonman

PASSION OF THE OCEAN

We are living with the same passion, the ocean’s passion and pleasure to practice water sports. We are co-developing with our suppliers, partners, riders and you our community around innovative and qualitative products in which we have integrated the environmental and social dimensions all along the product’s life cycle.

PERFORMANCE

Thanks to its experience and passion Soöruz can share its know-how with its clients to enable them to have pleasure and live their passion. It is through its culture of the quality and skills that Soöruz is nowadays able to conceive effective products with a great value for money.
Soöruz is leading its all staff to the excellence by constantly integrating the notion of innovation in its products development. In addition, the client’s satisfaction is a priority for Soöruz which allows the company to keep on developing new projects and entering new markets.

Photo-tom-bellevergue-portugal-3
Equipement-Pedro-Boonman

INNOVATION

With more than twenty years experience Soöruz has developed a true expertise. It is thanks to a careful listening to its riders, clients and users, the Soöruz’ family, that the company is working to develop innovative and effective products.
Aware of the market’s transformations due to the current growing environmental stakes, the constant evolution of water sports practices, equipments and riders’ expectations Soöruz has decided to strengthen its R&D department. It is by closely working with its suppliers and experts in design, R&D, and eco-conception towards new products that Soöruz wants to innovate and find more effective products for a safety practice for today and tomorrow.

ENGAGEMENT

For several years, Soöruz has orientated its suits conception approach toward an eco-friendly and responsible one by working closely with its suppliers.
The company’s goal is to reduce its products environmental impact by developing and using new materials that are stronger, more responsible and sustainable.
Soöruz’ wish is to integrate the environmental dimension as a fundamental value in the conception of its products. In that way the company has strengthen its R&D department to transform the environmental stakes into innovation opportunities.

Header-page-environnement-intro
Thomas Debierre Guadeloupe Sunset

TRANSPARENCY

Soöruz is convinced that knowing the overall lifecycle of its products will help to strenthen the quality of those ones.
We do not pretend to revolutionize the world but only to move forward in an eco-responsible way. This is why we work on the environmental development to offer on the market some innovative products with added value while being transparent with our customers.

Soöruz's Timeline

  • 1999

    Launch of SOÖRUZ and our first collection

    Creation of the first Logo: Bob Palmer

  • 2000

    Creation of the logo and the catchphrase "Riders Vision"

    First partnership with a windsurf’s competition “Defi Wind” in Gruissan, France. This event will became the biggest competition of kitesurf and windsurf in the world.
    We are still the official partner of this big event.

  • 2001

    First complete collection

    with 40 different references (men & women).

  • 2002

    Awarded «Best New Brand» by Gliss’expo

    Soöruz crowned “Best New Brand” at the culture and sport show : Gliss’Expo in Anglet, France.

  • 2003

    Launch of the first wetsuit collection

    Start of the new wetsuit collection in neopren.

  • 2004

    Expansion into technical wear and equipment

    Sponsoring of Charles DELEAU- World Champion of Kitesurf.

  • 2005

    Soöruz Lacanau Pro

    Soöruz became the principal sponsor of the Lacanau Pro : French Surf WQS Competition. This parternship lasted 10 years, until 2015.

  • 2006

    Opening of our 1st Soöruz Pro Shop

    – The first Soöruz pro shop openened in la Rochelle in April 2006.
    – Sponsoring of Laurent PEYRICHOU : Wakeboard World Champion

  • 2007

    Openning of 4 Soöruz Pro Shop

    – New shops in Brest / Bordeaux / Nantes et Lacanau (France).
    – Sponsoring of Antoine QUESTEL : Pro Windsurfer.

  • 2008

    Growth of the team

    Soöruz became the official sponsor of Jules DENEL, windsurfer pro (World Top 5). 

  • 2009

    Awarded 3 "Stratégies Grands Prix"

    – Soöruz won 3 prices at the leading communication and advertising contest.
    – Official Sponsor of Victor Hays, Pro windsurfer.

  • 2010

    Wakeboard World Association

    – Soöruz became the European sponsor of the World Wakeboard Association (WWA)
    – Sponsoring of Glenn HALL, pro surfer (Top 3 European surfer)

  • 2011

    Soöruz Wake And Country

    First edition of the Soöruz Wake and Country Competion (World Wake Step).

  • 2012

    Introduction of the Impact Vest

    – 1st Impact Vest collection.
    – Soöruz started to take part at the ISPO Show in Munich, Germany.
    – 1st Defi Kite in Gruissan, France.

  • 2013

    First Life Vest collection

    – Launch of the Life Vest collection.
    – Sponsoring of the Wakeboard World Champion : James WINDSOR. 

  • 2014

    Surf Expo - Orlando Show

    – Soöruz is presenting its products in America at the Olrlando Show.
    – Official partner of la Torche Windsurf – PWA World Cup
    – Official sponsor of brazilian pro surfer : Pedro HENRIQUE, WCT and Top WCT  and Top QS Surfer.
    – Official sponsor of the Shredtown Crew : American wakeboarders
    – Official sponsor of Thomas TRAVERSA – Windsurf World Champion 2014

  • 2015

    New ecological wetsuit made in Yulex : B.I.G model

    – Development of the first wetsuit : B.I.G made with ecological materials : natural rubber from Hevea tree.
    – 15th consecutive years of being the official partner at the Defi Wind in Gruissan (windsurf meeting) & 11 years of being the official partner of the surf contest: Lacanau Pro.
    – Official sponsor of the Kite and Foil World Champion : Nicolas PARLIER.

  • 2016

    Launch of a new kind of neopren : NATURALPREN

    – Commercialisation of our first wetsuit made in Naturalpren (natural rubber foam).
    – Introduction of our exclusive ZIPFREE system for wetsuits.
    – Win of our rider : Charline PICON at RSX at the Olympic Games of Rio.
    – Official sponsor of Jorgann COUZINET, QS pro sufer.
    – Official sponsor of Thomas DEBIERRE, Junior Surf World Champion.

  • 2017

    Introduction of our new lamination : "Black Diamond"

    – Introduction of our new outside lamination “Black Diamond”.
    – Extension of our Naturalpren products range.

  • 2018

    New eco-conception program : The Blue Line Range

    – Launch of our new range Blue Line : Organic wetsuits for the clubs that want to be more eco-friendly.
    – 1st Waves Games edition at La Torche, France.

  • 2019

    Launch of the GREENLINE, a new ecological wetsuit made in Biopren

    – Development of the BIOPREN in our wetsuits Green Line , a new materiel made with oyster shells and sugar cane.
    – Launch of our GURU wetsuit for women.
    – New Soöruz recycling program : Launch of a system that permits to recycle your used wetsuit into new products (pillows, boxing bags..).
    -Creation of the Ocean Protect label

  • 2020

    Introduction of the Oysterprene

    – Release of Oysterprene: the first high performance neoprene incorporating oyster shell powder. Present in our GURU range

  • 2021

    Democratization of the Oysterprene

    – Integration of Oysterprene in our best-selling FIGHTER & DIVINE ranges and our entry-level FLY + range
    – Creation of the GURU +
    – Leti Canales Top 10 QS joins the Soöruz team
    – Cross Boarden, US wakeborder joins the Soöruz team
    – Creation of the vegetal dye textile collection

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